Articles

You can access articles here to help you with every stage of planning and building your website.

When you advertise in the yellow pages, you need to stand out from the crowd. You have to display your wares, shout your unique attributes and differentiate yourself from the hundreds of other companies doing exactly the same thing.  Websites are not like that. Once someone is at your website, they... more >
Updating your website – what is the best solution for you? To help you decide whether you would prefer to have your website running off a Content Management System (CMS) which allows you to edit pages, add forms, and adjust the content yourself (with limitations!) or whether you would prefer to hav... more >
Google, and other search engines, offer advertising on their sites. This is known as PPC (Pay-Per-Click Advertising). They all operate in a similar fashion by allowing you to create an ad, choose the keywords to match your ads, setting a maximum amount to pay per click for each time a client clicks ... more >
There’s no point sending out an e-Newsletter if you don’t make it past a preview pane. Design your e-Newsletter to be read. Are clients reading your first sentence and then hitting delete? The preview pane is fast becoming the default option for email clients and unless your e-Newsletter is opti... more >
How do I get my website higher in search engine lists (like Google)? Your Website will be like a shop on a dead end road, people will never find it on their own - unless it is listed in a directory. Search engines like Google and Yahoo are the directories of the internet, and your website MUST be ... more >
Our Senior Web Developer, Mr. Martin Hill talks to John on the 3AW Breakfast show about SPAM, how we get it and who is responsible for it. Click here to listen more >
Mention "defining your target audience" and most people's eyes glaze over. So let's talk about Birthdays. If I said to you "Please go and buy a birthday present" you could react in one of two ways - you would either immediately run out the door, buy the first thing you see (a vacuum cleaner) and ra... more >
Our Senior Project Manager and Anti-SPAM expert talks with 2UE's Glen Wheeler about SPAM. Click here to listen to the interview (MP3) more >
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